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1

I believe your general approach is wrong. The fact that it's a web application is besides the point; how it actually helps clients is the only important factor. Does it help them save money, generate new clients, execute tasks more rapidly or with less errors - or something else? The pricing very much depends on the line of business and the financial effect ...


2

Assuming that there isn't a significant difference between your first and subsequent figure, I think one strategy to deal with this is to frame it as a best/worst scenario where your first figure is if everything goes according to plan (which you know it probably won't) and your second figure is if some things don't go to plan. You may then be asked to ...


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