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You are asking how to be in business. According to Peter Drucker, a business needs two things, marketing and innovation. Marketing is what we do to identify who to sell to, what to sell to them, and at what price point. You are finding out that marketing is a lot of work. Exactly. That is why businesses spend so much money on marketing. In my experience, ...


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As you've correctly determined, you're speaking to the wrong people with the wrong priorities. HR's problem is that they've been given a job that needs filling. Their task (as they see it) is to find suitable candidates for that job and to screen out all of the people who're unsuitable for that job. You fall very firmly into the latter category. By ...


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