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Questions tagged [marketing]

Questions with this tag should refer to how to market yourself/company to the general public

2
votes
3answers
19 views

Advertise thru email

So I'm starting a basic business of consulting for web, mobile, desktop, games development. I have seen some business website around my neighborhood that really need rework or upgrade, so i was ...
1
vote
1answer
53 views

Hiring Contractors for Lead Generation

I want to hire a few contractors to help me get leads for my business. I am planning on paying the contractors commission only. i.e. I get $X in sales from there referral and they get a fixed % of $...
-2
votes
3answers
91 views

How do I market myself as a specializing generalist?

I have been a freelancer / IT consultant for the last 20+ years I still have trouble coming up with my brand or specialization. The closest description to what I do is some kind of a generalizing ...
-1
votes
3answers
158 views

Does email domain affect the chances of getting clients?

I am not in a position to buy my own domain right now. I have no other option, but to use a free email provider. Can that affect my chances of getting hired by clients? Unfortunately for me, first....
-1
votes
2answers
97 views

Does the success of a website depend not only on the number of visits but on the target population too?

I think of building a website (may be with an android app too) that has games for kids (to train the brain, memory, attention ...etc). In case all goes well, how would the economic model be? I don't ...
-2
votes
4answers
261 views

Is it possible to earn $200 a month by freelancing? [closed]

I've been trying to earn just $200 a month for five years now but I failed! I tried tons of PTC and surveys websites and I found out that they are scam or they pay too low. They don't worth it. I ...
8
votes
4answers
221 views

Dealing with a customer that was satisfied with your services but is mad about the price

SUMMARY: A customer is satisfied with the quality of services she received but realizes, after the fact, that other service providers charge less. Although there is a difference in the quality of ...
5
votes
3answers
268 views

What's the best cold call pitch for a freelancing software engineer?

When I cold call a hiring manager for the first time, what exactly is the best thing for me to say after they answer? I've been a contract software engineer for 25 years. Times are always changing. ...
-1
votes
3answers
371 views

How should a freelance software engineer use Linkedin to find clients?

here are what I've been trying. Which is most effective? I send a LinkedIn invite to every potential hiring manager that is not a 1st connection. In the invitation, I say I'm an available contractor, ...
3
votes
1answer
182 views

Cold calling / emailing companies for work

Ultimately, a freelancer from the Western world is only going to succeed financially if they can source clients away from sites such as Upwork. That's where the big money lies and where successful ...
15
votes
4answers
2k views

Do you spend lots of time on a website for your freelance company?

I'm a one man band freelance company and have been using Upwork to supplement my income. I do it part time as well as working full time as a contractor for a government department. I want to start ...
1
vote
2answers
203 views

How to successfully niche and differentiate as a freelancer?

As a freelance software developer (mobile/web), I'm curious how others have successfully niched their services, and how I might go about finding a profitable niche. What is a good strategy for ...
1
vote
3answers
90 views

Should I build an Alpha before presenting my concept

I got an idea that will be really helpful on my current job. I will make this software eventually to every other companies that want to use it, but for now only my employer will have access to it. ...
2
votes
2answers
177 views

How to increase reputation/value and reduce prejudices for freelancers working out of home offices

I have been working in the web design & development field since 1995 and during the years I have been working as apprentice, then employee in big internet provider, founder of small company then ...
2
votes
3answers
106 views

Writer/editor: Building presence and social media sites

For at least a couple of years I have been trying to build awareness of my writing/copyediting communications business. I have even tried offering my services in exchange for referrals, but without ...
3
votes
2answers
196 views

Cutting out the middle man and selling to clients directly

I along with my wife run an animation studio for promotional and explain videos, so far we've been selling on Fiverr and Upwork. We want to start selling directly to clients so I built a landing page ...
1
vote
3answers
284 views

How can I reposition myself as Back-end Developer coming from Front-end Web dev?

So I have been working on a few projects as a, I suppose more Front-End oriented, Web Developer, customising Wordpress themes, styling plugins and the like. I would like to get some meatier projects ...
6
votes
4answers
235 views

How to find someone to handle customer/commercial relationships on my behalf? (I'm a programmer)

I'm an unselfish, reliable, loyal, polite, clever, honest, resolute, shy man. These are remarkable characteristics for a programmer but they seem to be a great disadvantage for customer/commercial ...
1
vote
3answers
111 views

How to be a freelance creative writer?

I have done a small amount of research on the internet about freelance writing. Almost all of the articles I have read relate to freelancers that write articles about a specific topic or a range of ...
2
votes
2answers
407 views

How to manage my client's Facebook ads?

I wish to manage some of my client's Facebook campaigns and Google Ads campaigns. However, I don't want the responsibility of needing to manage those using their own accounts. On Google, I'm planning ...
1
vote
1answer
176 views

Should I list every short-term contract on my CV/LinkedIn?

What's common for me as a freelancer is to contract at different companies for typically between 1-6 months. Currently, I have 8 positions under work experience on my LinkedIn, 6 of which are within ...
3
votes
2answers
2k views

How can I approach US clients with Web Development work?

I'm a WordPress Developer living in the Middle East, I have a strong portfolio and experience. I want to expand my clients base to the US. Because I'm living far from USA, I can't have personal ...
2
votes
2answers
196 views

How to monetize a “Free” App without advertising

I've been developing Apps and see companies/developers offering free apps without any advertising either. Does anyone know if they are monetizing this some other way? How do you monetize a "free" ...
2
votes
4answers
457 views

Is Multimedia Designer & Web Developer a suitable job title for a single person handling Web, Print, and UI Design + Front & Back-End Web Development?

The Problem: I'm faced with the dilemma of how I should advertise myself in terms of the roles I fulfill for my freelancing business. I'm experienced in: Graphic Design for Web & Print: Social ...
0
votes
1answer
208 views

How to look for new business / clients [duplicate]

I am new to the freelancing and need some pointers about how to search for new business or clients. My area of expertise are in Web Application Development both Client and server side which includes ...
2
votes
1answer
153 views

Social media strategy for self-employed business-to-consumer branding

I'm a self-published writer and want to market myself as a brand to my target audience. In social media marketing, is it better to use only one platform (e.g. Facebook or my own website) and publish ...
1
vote
1answer
85 views

Bidding for a new skill (without any history) [duplicate]

I have learned new skills and I want to apply for jobs, the question is how do I manage when writing a cover letter.how do I give them example? Even If I am contacted back. How do I tell them I don't ...
7
votes
7answers
4k views

Can I use logos of companies I have worked for, directly & indirectly, on my website?

I am redesigning my website to show my skills and experience, and I thought it would be a nice idea to have the logos of companies I have worked for and with (directly and indirectly). I'm wondering ...
4
votes
2answers
219 views

How to Market a New IT Services Business?

One of my colleagues will be starting a new web and desktop software development company, specializing in development of products & providing services for the real estate, finance and healthcare ...
5
votes
3answers
144 views

Is good practice to hire a headhunter or marketer?

As a contractor, finding work can take up a lot of your precious time. This is time I'd rather be spending making money, and not trying to guarantee my survival. Is it feasible to hire a headhunter, ...
1
vote
2answers
422 views

Where can I find examples of a great “cold call” email for freelancing?

I want to generate business through emailing, but I don't have an idea on an appropriate "cold" email. I'm targeting businesses in my local area and I want to build awareness. Does anyone have a good ...
2
votes
1answer
146 views

Looking for clients while rebranding my company?

I'm an incorporated freelancer with a company name that is very hard for Westerners to pronounce, and most of my prospects are in the West. I know this based on hearing a lot of recruiters and others ...
1
vote
2answers
379 views

How to effectively gain constant income [closed]

this is my first time posting in here, so please let me know if this kind of question is inappropriate. I will be an IT graduate this coming April, and wanted to be a programmer since I entered ...
6
votes
2answers
117 views

What are some approaches for identifying your ideal customer?

I commonly get the question of 'Who is your ideal client / target audience?', and I am not sure to proceed in identifying and defining my ideal client. I do feel that it would lead to having a much ...
7
votes
1answer
426 views

How should I brand myself?

I'm starting a freelancing business and wondering how should I brand the new business: Sole Freelancer. Expert in field. A small studio. Company. No "Personal" brand. I understand that there are ...
12
votes
3answers
7k views

Building my online portfolio as a web developer with limited projects

Briefing: I'm a self-taught web developer with about 4 years of programming and design experience. My list of closed projects includes - complete websites from scratch, network-based web applications,...
8
votes
3answers
625 views

How does a developer determine they are qualified to be hired as a freelance developer?

I have been studying iOS development on my own for about 8 months. I'm pretty comfortable in my ability to build a small app with a clean UI, but don't know the entire API in and out. How does a ...
9
votes
3answers
6k views

Apply and bid for an Android Development freelancing project online

I am an Android Developer, and I'm new to freelancing. I recently created an account on sites like freelancer.com, and I want to take on some projects. As someone new to freelancing, how can I land ...
7
votes
3answers
188 views

How can a new freelancer judge the competition?

How does someone who has just started to market themselves actually go about figuring out the competition? I, personally, wish to focus on IT: Software and Infrastructure, etc. In case of, say, ...
6
votes
1answer
102 views

Starting out as a private tour guide in a large North American city, how can I find customers?

I currently do IT consulting but would like to try working as a private tour guide. I live in Toronto, Canada, and have been here for most of my life. I have a few bicycles, but no car. I do not own ...
4
votes
1answer
73 views

Guidelines for using SE profile/s for freelancer promotion?

What are the general guidelines for using SE profile/s for the promotion of the freelancer and as the method for proving his skills? I've heard that Java Black Belt account was a plus in some ...
11
votes
3answers
201 views

How to utilize charity work for building a business

One thing I have noticed is that many successful web designers and other consultants do a certain amount of charity work on an ongoing basis. Given that many of these do not need further portfolio ...
10
votes
4answers
408 views

Phone or e-mail when attracting clients?

I'm starting as a freelancer in the web development sector. I'm constantly searching for new projects on (Dutch equivalents of) websites like oDesk. Many clients add both an e-mail and a telephone ...
9
votes
4answers
3k views

How should an independent contractor's resume differ from that of a candidate seeking a permanent position?

How should an independent contractor's resume differ from that of a candidate seeking a permanent position? Are there things that should be emphasized on a resume for an independent contractor? Are ...
8
votes
0answers
1k views

How to find clients beyond sites like oDesk/Guru/Freelancer? [closed]

I have been freelancing for more than a year now. It's been great in terms that I get paid decent amount for hours I have put in. My issue is I'd like to diversify risk and find new clients beyond ...
11
votes
4answers
6k views

Finding the first client [closed]

I am currently working full time, but interested in doing freelance work. I don't want to drop everything and jump right into it not knowing if this is what I want to do. How can I go about finding ...
13
votes
3answers
222 views

Marketing yourself with limited time

I have done freelance work for several years now, taking the occasional gig while still working a full-time "day job". I don't get many gigs, and I think it's due to not actively marketing myself ...