I'm just getting started as a freelance author and it seems like I'm not getting enough attention from editors to make this financially viable as an exclusive arrangement, so I'd like to build up my reputation in the best ways possible.
It seems to me that I should be trying to write as much as I possibly can on as many different topics as possible, but as I think about it more carefully tonight, I wonder if that's really the best plan after all.
The essence of my question is: "To draw more well-paying jobs, should I try to be a generalist and write about everything and anything, or should I be more of a specialist, maybe writing a weekly column on one subject area?" Please justify your answer with first-hand experiences, cogent arguments, and examples on why you think one plan is better than the other.
I realize that this is a subjective question, but I nonetheless think it is still definitively answerable provided that the answer follows the guidelines for good subjective Q&A here.